Thursday, February 7, 2013

New Eco Beauty Subscription – True Beauty Box

There is a new eco / natural beauty subscription service I learned of recently - True Beauty Box, offered by – a company that focuses on products that are safe and free from harmful ingredients. The True Beauty Box is brand new, having released its first box last month (January 2013). Here are the details based on the information on their website:

By becoming a True Beauty subscriber, you will receive only the best all natural and cruelty-free full-size beauty products – from lines such as Lavera, Benecos, and True Natural – once a month, plus samples and a monthly surprise. Your True Beauty Box is individually curated to suit your beauty profile. Also, as a member of the True Beauty Box Program, you will enjoy exclusive sales and special member pricing of 15% off on They also offer flexibility regarding your beauty profile - you can take a quiz to determine your beauty profile or you can choose your profile yourself. The bottom line is the quality of of products you'll get, namely: there are no petroleum by-products, no synthetic dyes, fragrances or preservatives in any of the products you receive. There are three types of boxes to choose from:

True Beauty Box – Veganista, $30 / month
Receive 3 to 4 full size, all natural, paraben-free, cruelty-free and VEGAN products, plus a monthly goodie, and samples. There are over 200 beauty products that are vegan at

True Beauty Box – Flirt, $30 / month
Receive 3 to 4 full size, all natural makeup products each month, plus a monthly goodie, and samples. The included products will be from premium European organic brands like Lavera, Benecos.

True Beauty Box – Indulge, $40 / month
Get a mixture of 3 to 4 full size, all natural anti-ageing, bath, body, and cosmetic products each month, plus a monthly goodie, and samples. The products included will be from premium organic brands from around the world, like Lavera, True Natural, iLike, Benecos and Green People.

Check out the True Beauty boxes from January here to see some of the products you can expect and also, the difference among the three types of boxes. I’m always on the lookout for paraben-free and organic beauty products. I would definitely be interested to try some of the brands in the True Beauty Box. 

What about you - are you interested in this new eco beauty subscription or you already have enough "boxes"? Have you used some of these brands? Will you be getting your True Beauty Box or, if you are already subscribed, I'd be interested to hear your opinion.


  1. I've been wanting to do a monthly subscription for a while but could never find a cruelty free one. I might do this for valentines day for myself .

    1. This box does sound like something different in the "myriad" of beauty subscription boxes out there.. The only brand I was familiar with is Lavera... Let me know how you like it if you order one. Thanks for visiting my blog.